Outspoken
Insights on all things comms,
by the good folk at Folk.

How my own difficult experiences led us to become Folk
How my own difficult experiences led us to become FolkSharon reflects on the life events that shaped her leadership and…

Overcoming the fear of saying the ‘wrong’ thing with Hijinx Theatre
Our recent guests, Hijinx Theatre are one of the first inclusive theatre companies in Europe, who hire people with and…

Avoid using offensive language about mental health in your content
As writers and content creators – whose words can reach thousands of people – it’s our responsibility to avoid using…

Meet the Author: Educating readers on disabilities
Our Head of Growth, Rachel Besenyei, has been running a virtual work experience placement through Whizz Kidz. Our placement student…

How brands can be more inclusive of deaf people
Eleven million people in the UK are deaf*. Yet the majority of brands are still struggling to create inclusive content…

How to Create Data-Driven PR Stories
How to Create Data-Driven PR StoriesWhen you read the news, its easy to spot data-driven stories: “petrol prices rise for…

Our top five tips for nailing newsjacking
The news cycle never sleeps. It’s up-to-the-minute, in-demand and everywhere, just like your client should be. We all know that…

We surveyed 1,000 people and the journalists said….’STOP’
When I started in PR almost 15 years ago ‘big numbers make good headlines’ was a mainstay of any PR…







