The Real Folk Panel

We're changing the world for good.

At Folk, we create meaningful communications that affect progressive change, helping brands do better.

From insights, strategy and full-blown creative campaigns right through to powerful press office services like newsjacking, content generation and influencer relations, everything we do is underpinned by a passion to produce inclusive communications that makes people feel represented, valued, and empowered.

Picture of people talking in a meeting
The Real Folk Panel

Leaving voices unheard will leave brands behind.
Because every voice matters.

That’s why we created The Real Folk Panel – a collective of consultants with diverse backgrounds and experiences, allowing you to tap into the individuals and communities whose voices are too often ignored.

Brands that show genuine understanding of the importance of representation and inclusion have the power to deliver their ideas with more impact – to connect with their audience more deeply. But does comms fairly represent the real world right now? Not even close. Change is needed.

Whether it’s carrying out a tailored audit of your existing work to assess its inclusiveness, or connecting you with hard-to-reach communities, brought together by religion, ethnicity, gender, sexual identity, disability, socio-economics, and age, The Real Folk Panel has the power to transform your long-term approach to comms.

Want access to diverse voices?



Inauthentic PR, guaranteed coverage and irrelevant links

16th Mai 2024

Putting inclusion at the heart of financial services marketing  

24th Ebrill 2024